Bell Media’s MuchFACT Announces New Funding Opportunities for Canadian Musicians


New categories allow for streamlined funding for music videos and music content

For detailed information and additional program updates, visit muchfact.ca

Feb · 18 · 14 


Much

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TORONTO (February 18, 2014) –With a new look and refreshed website,Bell Media’s MuchFACT announced today a restructure of its funding opportunities, allowing more options for Canada’s best and brightest musical talent. The former MuchFACT categories of “Music Videos”, “EPKs”, “Viral Music Videos”, and “Websites” are expanded to allow for additional funding options with a strong focus on innovative projects. The revised four MuchFACT funding categories are: “Digital Tools”, “Online Music Video/Project”, “Music Videos”, and “Music Content Package”.

With the continued goal to support the Canadian music community through the funding and promotion of music videos and related music content, MuchFACT’s new funding structure emphasizes innovation, providing higher funding opportunities and more options in the revised categories. A combined total of 12% of Much and M3’s annual revenue is allocated to funding music-related content through MuchFACT

“These new award options offer continued support of our independent Canadian musicians in more ways than ever,” said Rick Brace, MuchFACT Chairman. “As the digital media landscape evolves, so has MuchFACT’s program and perspective.”

The new MuchFACT funding categories are:

DIGITAL TOOLS
This category allows applicants to apply for funding within the range of $1 - $5,000 to create music content tools including, but not limited to:innovative websites; EPKs, behind the scenes content; online music content; apps for smart phones, tablets, and other.

ONLINE MUSIC VIDEO / PROJECT
This category allows applicants to apply for funding within the range of $1 - $10,000 to create small-budget music videos. This category supports projects created primarily for online broadcast and provides an early stepping stone for artists beginning their music career.

MUSIC VIDEOS
This category allows applicants to apply for funding within the range of $10,000 - $30,000 for the creation of a music video intended for television and online broadcast.

MUSIC CONTENT PACKAGE
This category allows applicants to apply for funding within the range of $30,000 - $50,000 for the creation of additional digital content to help build awareness and support of the music video such as websites, trailers, or mobile apps.

A list of the MuchFACTfund recipients from the February 5-6, 2014 jury meeting can be found here. The next deadline for submitting MuchFACT applications is Thursday, March 6 at 11:59 p.m. ET. Applications can be submitted at www.muchfact.ca.

Bell Media’s MuchFACT has helped to launch the careers of some of Canada’s best and brightest artists, including Serena Ryder, City and Colour, Feist, Classified, Down With Webster, Nelly Furtado, K-OS, The Tragically Hip, A Tribe Called Red, Arcade Fire, k.d. lang, Carly Rae Jepsen, Metric, and many more.

About Bell Media

Bell Media is Canada’s premier multimedia company with leading assets in television, radio and digital. With passion and an unrelenting commitment to excellence, Bell Media entertains, informs and inspires Canadians. Bell Media owns 28 conventional stations, including CTV, Canada’s #1 television network, and owns and operates 30 specialty channels, including TSN, Canada’s #1 specialty channel and RDS, Canada’s #1 French-language specialty channel. Bell Media also owns 33 radio stations, dozens of websites including the Sympatico.ca portal, and Dome Productions Inc. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. For more on Bell Media, please visit www.bellmedia.ca.


About MuchFACT

MuchFACT supports the Canadian music community through funding and promotion of music videos and related music content for all media platforms. MuchFact is exclusively funded by Much & M3, divisions of Bell Media Inc. MuchFACT has helped to launch the careers of many of Canada’s most prominent musicians including Carly Rae Jepsen, Celine Dion, Dragonette, Matt Mays, Serena Ryder, The Tragically Hip, Arcade Fire, K-OS, Feist, Shad, Nelly Furtado, Sam Roberts, Metric, k.d. lang, and the Barenaked Ladies. MuchFACT has also had a great impact on developing Canadian directors, many of whom have gone on to direct award-winning music videos, as well as feature films and documentaries. Since 1984, MuchFACT has awarded over 69 million dollars, and funded more than 7,100 projects.

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For more information

Laura Catania, Much, 416.384.3173, laura.catania@bellmedia.ca

Tiffany Ferguson, MuchFACT, 416.384.2616, tiffany.ferguson@bellmedia.ca